Catch the tactic
before it catches you.

A browser extension that spots the countdown timers, decoy prices, and fake "only 3 left" that stores use to rush your decisions — and explains exactly how they work.

No account needed to start. Takes 20 seconds to install.

⚑ Caught
nordicgear.com $84.00
⏱ Sale ends in 04:12
Fake urgency: this timer reset to 04:12 the last three times we loaded this page — it isn't counting down to anything real.

How it works

No setup, no dashboards. It watches the page you're already on.

1

You browse normally

The extension sits quietly in your toolbar — nothing to configure.

2

It scans the page

Checks for known patterns: resetting timers, inflated "was" prices, simulated viewer counts.

3

You get the reveal

A plain-language explanation of the exact tactic and why it's designed to work on you.

4

Share the catch

One tap turns it into a card you can post — no screenshotting required.

What it looks for

Built on a library of tactics we've spent a year documenting on the channel.

Architecture of Desire

Layout and design choices — decoy pricing, default selections, one-click friction removal — built to steer you before you've decided anything.

The Price Illusion

Anchoring, charm pricing, and strikethrough "discounts" that make a number look smaller than it is.

The Corporate Playbook

Scarcity, social proof, and urgency mechanics lifted straight from the growth-marketing manuals.

Pricing

Free to catch the basics. Upgrade if you want the full library and the story behind every tactic.

Free
Starter
$0 forever
  • Core detection — timers, decoy pricing, fake stock counts
  • Plain-language explanation on every catch
  • Unlimited shareable catch-cards
  • Works on any site, no account needed
Add to Chrome
For teams & organizations
Data & API
Custom pricing
  • Licensed access to the tactic-detection database
  • Built for journalists, researchers, and consumer-advocacy groups
  • Bulk site scanning & exportable reports
  • Direct line to our research team
Contact us

Pricing FAQ

Can I try Plus before I pay?

Yes — every Plus subscription starts with a 7-day free trial. Cancel anytime before it ends and you won't be charged.

What happens if I don't upgrade?

Nothing changes. Starter is free forever and keeps working — you'll just see the core tactics rather than the full library.

Can I cancel anytime?

Yes, from your account settings with one click. You'll keep Plus access until the end of your current billing period.

Do you offer annual billing?

Yes — pay yearly and get two months free compared to paying monthly.

How is the Data & API plan priced?

It depends on scan volume and how you plan to use the data. Reach out and we'll put together a quote within a day or two.

Start catching tactics today.

Free forever on the Starter plan. Takes 20 seconds to install.

Add to Chrome — free